This privacy policy explains how 4th Revolution Consulting Ltd uses personal information on Crazyhombres (crazyhombres.com), including when you sign up to our newsletter. It is written for readers in the United Kingdom and reflects UK data protection law and the Privacy and Electronic Communications Regulations (PECR).
Who is responsible for your information
The data controller is 4th Revolution Consulting Ltd, a private limited company registered in England under company number 14984882. The registered office is Mayfair Hotel, 10 Saxby Avenue, Skegness, England, PE25 3JZ. These details appear on the public Companies House record: https://find-and-update.company-information.service.gov.uk/company/14984882.
For privacy questions, or to exercise your rights, email the editorial team at editorial@crazyhombres.com.
The Crazyhombres newsletter
If you sign up to the newsletter, we collect the email address you provide and any name you choose to add. We use this information to send you the daily Crazyhombres email, which contains linked headlines and short summaries of the day’s selected innovation stories, and to administer your subscription.
The lawful basis for this is consent. Signing up is optional. We use double opt-in: after you submit the form, you will receive a confirmation email and we will only add you to the sending list once you have confirmed. You can withdraw your consent at any time by using the unsubscribe link in any newsletter, or by emailing editorial@crazyhombres.com.
The newsletter is editorial coverage. It is not investment advice, and subscribing does not create any obligation to receive financial recommendations.
How MailPoet processes newsletter data
We manage newsletter signups and sending with MailPoet, a WordPress plugin. MailPoet, provided by Automattic, acts as a data processor for this purpose. When we use the MailPoet Sending Service, subscriber email addresses and related subscription data are processed by MailPoet in order to deliver confirmation and newsletter emails, manage bounces and complaints, and honour unsubscribe requests.
MailPoet’s own privacy information is published at https://www.mailpoet.com/privacy-notice/ and Automattic’s privacy policy is at https://automattic.com/privacy/.
Cookies
Crazyhombres uses SureCookies to display cookie information and to collect consent for non-essential cookies. The cookie notice on the site will set out which cookies are used and the choices available to you. Essential cookies needed for the site to work may be set without additional consent.
How long we keep newsletter information
We keep your email address on the mailing list for as long as you remain subscribed. If you unsubscribe, we keep a suppression record of that address so that we do not email you again by mistake, and we may retain limited records where we need to do so for legal or accounting reasons.
Your rights
Depending on the circumstances, you may ask us to access, correct or delete your personal information, to restrict or object to certain processing, or to receive a copy of information you provided to us. You may also withdraw newsletter consent at any time, as described above. To make a request, email editorial@crazyhombres.com.
If you are not satisfied with how we have handled your information, you may complain to the Information Commissioner’s Office (ICO): https://ico.org.uk/.
Changes to this policy
We may update this policy from time to time. The current version will be published on this page.
Last updated: 10 November 2026.